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Best place to learn about marketing automation, digital marketing, email marketing, search engine optimization , and more to grow your business!
Email Marketing Automation: The Ultimate Guide for Small Businesses
Introduction to Email Marketing Automation Email marketing automation is a powerful tool that allows businesses to create and deliver targeted, personalized emails to their audience with minimal manual effort. For small businesses, it opens a world of possibilities to drive engagement, nurture leads, and turn prospects into loyal customers—all while saving time and resources. In […]
Top Marketing Automation Trends of 2025
Given the continuous evolution in business and finance driven by technological advancements, adopting marketing automation has become pivotal for businesses aiming to boost their annual revenues. Embracing marketing automation not only saves valuable time but also becomes a cornerstone for achieving success in ventures. The field of marketing innovation witnesses new strategies regularly, marking the […]
How to Set up Keap Appointment Booking Page
Keap Appointments allows you to easily manage your schedules by viewing, rescheduling, or canceling appointments. You can quickly send your booking link to contacts via email or text or share the link online or in automation. Let’s learn how you can set up your Keap appointment booking page: Step 1: Connect your calendar with Keap. […]
How To Import Contacts In Keap/ Infusionsoft
The most common type of import is a contact import, but Keap also allows you to import companies, tags, products, and subscriptions along with contacts. The process for each type of import is almost identical. Importing contacts is neither very hard nor overly time-consuming. Here’s how to import contacts in Keap /Infusionsoft. Before importing contacts […]
How to create and manage tags in Keap
What is a Tag? A tag is a label that organizes (or segments) contacts. It enables a deeper level of segmentation rather than what was available in traditional email marketing services. Instead of using a custom field for business type, products purchased, meeting status, or any other random piece of information, you create a Keap […]
E-commerce Business Automation Guide for 2025 (What it is and Advice 2025)
Consider that you are an eCommerce store entrepreneur trying to hire staff to promote your business. It’s too much work, from monitoring social media accounts and running ads to copywriting and strategy. Not to add, it will take a lot of labor and money to make things go well. The majority of business owners find […]
How to create Keap opt-in form in WordPress?
Keap/Infusionsoft is a powerful and popular all-in-one sales and marketing automation platform for small businesses. To create the Keap opt-in form in WordPress, we first need to set up a WordPress plugin for Keap. Step 1: To complete your Keap plugin setup, go to your Keap account and search for “Keap Official Opt-in Forms” in […]
How to create an Effective E-commerce Content Strategy for 2025
You are aware of the significance of E-commerce Content Strategy marketing for advertising e-commerce businesses unless you are completely off the grid. The issue is that some marketers believe that if they provide enough content, people will find it. Unfortunately, this is not how it operates. Without a plan, content is just words, pictures, and […]
What Is a Good Conversion Rate For an E-commerce Site?
The conversion rate of a website shows how effectively a company can turn visitors into sales or simply the process of a potential visitor becoming a real customer. Your marketing plans specify your course of action, which typically entails the following: Completing a registration form (such as a lead generation or contact us form). Downloading […]
The Beginner’s Guide to Running Sales and Promotions on Your Ecommerce Store
Since online shopping is more popular than ever, studies show that 60% of users enjoy finding discounts, coupons, and other promotional offers. About half of customers are more inclined to visit an online store when they are aware of a chance to receive a discount or when they have a valid coupon code to apply. […]